Young Soles was born out of the frustration our Founder and Creative Director, Louise Shill, felt when trying to find footwear she liked for her first daughter. She couldn’t find anything that matched her taste. Louise is an experienced footwear designer across many different brands and categories who saw a gap in the market for cool, retro-inspired British-classics but with a contemporary twist for children.

Since our formation in 2014, Young Soles has continued to reinvent much-loved children’s British heritage footwear styles by bringing contemporary styling to create our signature retro-cool look. All the shoes are still designed by Louise with her signature attention to deal and eye for borrowing adult styles and construction to make the most original kids’ footwear.